ARE YOU FACING THESE QUESTIONS?
What is the potential of digital for my organisation?
What digital strategy should I adopt to increase customer acquisition, value and retention?
How can I redesign my product portfolio to increase online sales altogether preserving offline activity?
Our competitive landscape and market expectations are evolving - what should be our brand strategy?
What ecosystem of digital touch points should I have to maximise business opportunities & customer experience?
What is the potential of a new digital business? What should be the key services, customer value proposals and the minimum viable product to launch and grow ?
how we help
Belly & Brain has 15+ years of experience growing digital & changing business models across a diverse set of organisations: from large to small, incremental to disruptive. Our track record & independence concerning the delivery of the solutions recommended guarantee recommendations 100% neutral suited to the business.
Digital strategies aiming for focus and rapid results
Marketing strategies making the best of digital
A pragmatic 360° approach on how to deliver the strategic recommendations
OUR SOLUTIONS
Marketing & digital plans assessments
A review of your company’s marketing & digital performance and plans to evaluate the potential to achieve business objectives and identify new or more efficient approaches to grow opportunities and results
Available services
- Qualitative & quantitative market research
- 360° evaluations of plans (relevancy, go-to-market, resources) to design & deliver new solutions
- Business cases and KPI projections
- Recommendations report & teams onboarding
Product portfolio & customer value proposal strategy
A clear portfolio vision & underlying products and packages adapted to evolving customer needs, trends and technological innovations, supported by qualitative and quantitative insights.
Available services
- Lean qualitative & quantitative consumer research
- Competitive benchmarking
- Market & trends analysis
- Product Portfolio positioning & value proposal
- Product pricing & distribution strategy
Brand strategy
Aligning the brand strategy with business evolutions, market trends, consumer needs and the identity of the organisation - for a strong positioning maximising the organisation’s identity and assets, for a sustainable future.
Available services
- Organisation identity & excellence assessment
- Company-wide purpose & mission statement
- Brand strategy & repositioning
- Corporate & brand communication
Touchpoints strategy
Defining a digital ecosystem & digital touch points strategy and user experience guidelines to maximise business value & consumer relevance.
Available services
- Definition of touch points roles & guiding principles
- Key channel flows & uses cases
- Digital ecosystem redesign & User experience redesign
- Adoption & Growth plans
Content strategy
Define communication territories, tone-of-voice, multichannel content editorial approaches leveraging businesses’ needs.
Available services
- Competitive benchmark
- Content categories potential assessments
- Prospects & consumers needs and trends
- Content strategy definition across all touch points
- 360° communication plan
Innovations & new business models design
Maximise the opportunities of digital & consumer evolutions to design & test new business models.
Available services
- Competitive landscape analysis & new trends
- Consumer field research & quantitative research
- Market potential assessements
- MVP definition & test plan
- New product & services evolution roll-out & growth-hacking
You need rapid advice on this topic ?
Book an executive meet-up with us to get rapid advice during a free half day sparring session
client cases
INTERESTED TO KNOW MORE?
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OTHER SERVICES
Build and accelerate digital maturity, excellence and growth within organisations.
Evaluate & design your company’s long term digital strategy, enabling and accelerating the change.
Define products & services adapted to digital & omnichannel distribution.
Grow your company’s customer centricity and business value designing relevant and impactful customer experiences.
Build new business models & organisations exploiting all the potential of digital.